The People's Flag of Milwaukee is a symbol that Milwaukeeans can take pride in. It rallies us to look forward to a new day. Symbolic of Milwaukee’s past, present, and future, the flag is a graphic representation of the sun rising over Lake Michigan. Scroll down and click the different parts of the flag below to find out more.
“Milwaukee” derives from a Native translation meaning "Gathering place by the water." Milwaukee’s proximity to Lake Michigan has long been our greatest asset; a place where we continue to gather today. The new flag is composed of colors retained from the previous banner—white, yellow, light blue, dark blue—adopted in 1954, and are well-documented throughout the city. The central charge from the previous banner, a gear, has evolved into the sunrise. Once a city of industry, we remain an industrious people. Our three rivers and rich brewing history are also emphasized in a meaningful way. The result is a confident symbol that changes the narrative of Milwaukee.